Firstleaf partnered with minisocial to book 50 micro influencers to create videos with concepts including testimonials, unboxings, and explainers for use across their acquisition channels.

## creators

### 50

## cumulative following

### 449k

## fully licensed assets

### 80+

## earned media value

### $7,973

### about

Firstleaf partnered with minisocial to book 50 micro influencers to create videos with concepts including testimonials, unboxings, and explainers.

### the challenge

Converting new subscribers is a challenge all subscription brands face; the key ingredients for success are reach and education.

### our solution

By partnering Firstleaf with 50 micro influencers, minisocial generated 50 Reels from Instagram creators who also shared 80+ fully-licensed assets with the Firstleaf team directly through their dashboard, they were able to seamlessly download and plug in that content across their own marketing channels, like Meta ads, organic social, and beyond without any limits or additional fees.